The CEO of General Motors, Mary Barra has managed to reshape the organization in a very methodical manner. As she is approaching the five-year anniversary as General Motors CEO, the complete scope of her on the largest automaker of US is turning out to become even clearer. She has ensured that the company becomes a lot sharper, lighter and stays more focused on the future.
She is a leader, who has lived through the dark days of General Motors. Her seniors made mistakes one after another in the 1980s, 1990s and in 2000s as the company moved towards Chapter 11 bankruptcy, followed by a federal bailout in the year 2009. She was a witness to what really happens when a major corporation like GM is unable to take a concrete action, go on to accept its faults and move ahead into the future. Mary Barra has managed to keep GM out from its old ways in an attempt to bolster the company and move it into the future that belongs to the self-driving cars, ride-sharing networks and electric vehicles.
There are some ways through which the CEO has managed to reshape General Motors. First and foremost, she has managed to get rid off their European business, which the company had hung on to, despite running in loss. In 2017, Barra sold it off to Peugeot’s parent company. Hence, it allowed GM to take care of the bottom line and focus on their stronger regions. Next, she went on to kill a number of passenger cars, which were not performing well, including Chevrolet Volt and Cruze. On the other hand, General Motors bought a startup in the self-driving car segment known as Cruise Automation for $1 billion in the year 2016. It turned out to be one of the finest moves by the CEO. Next up was Barra’s full emphasis to maintain and boost the level of profit for the company. This resulted in doing away with the practice of giving a discount to boost sales. Last but not least, Mary Barra did not think twice before cutting down on the number of jobs even after the organization was running in profits. Her primary aim was to transform General Motors into an extremely efficient company.